Tell me about yourself.(Answer)

Approach #1

Your Unique Selling Proposition (USP)
Give them "your synopsis about you" answer, specifically your Unique Selling Proposition. Known as a personal branding or a value-added statement, the USP is a succinct, one-sentence description of who you are, your biggest strength and the major benefit that a company will derive from this strength. Here is an example of a Unique Selling Proposition: "I'm a seasoned Retail Manager strong in developing training programs and loss prevention techniques that have resulted in revenue savings of over $2.3Million for (employer's name) during the past 11 years."
What a difference you've made with this statement. Your interviewer is now sitting forward in her chair giving you her full attention. At this point, you might add the following sentence: "I'd like to discuss how I might be able to do something like that for you." The ball is now back in her court and you have the beginnings of a real discussion and not an interrogation process



 Approach #2
 
Be Specific
The key is that you must lead with your strongest benefit to the employer. Be specific and don't wander about with some laundry list of skills or talents. Be sure to put a monetary value on your work if at all possible and be ready with details when you're called upon. Give an estimated value to the $$ you've either helped to make or save for your employer.

Approach #3

Be Prepared
When you walk into an interview, remember to always expect the "tell me about yourself" question. Prepare ahead of time by developing your own personal branding statement that clearly tells who you are, your major strength and the clear benefit that your employer received. The advantages of this approach are that you'll quickly gain their attention and interest them in knowing more. You'll separate yourself from your competitors. You'll also have a higher chance of being positively remembered and hired.
 

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